Maja Cuic

Maja Cuic is a Marketplace Risk & Trust & Safety expert passionate about making the digital world safer and more trusted. With 10+ years of experience at Alibaba.com and Amazon, she has worked at the forefront of marketplace safety, helping global platforms identify emerging risks and address unsafe and illegal products. Maja challenges traditional business patterns where growth can come before responsibility, advocating for stronger collaboration between platforms, regulators, businesses, and consumers to build a future where AI and innovation strengthen trust.