In today’s digital economy, individuals are no longer just consumers—they're also merchants, service providers, and entrepreneurs. Online marketplaces have evolved into dynamic ecosystems where buying, selling, and exchanging services happen seamlessly across borders. For these platforms to flourish, trust is paramount. Know Your Business (KYB) has become a cornerstone in ensuring secure and compliant transactions, helping marketplaces verify merchants, prevent fraud, and adhere to global regulatory standards. As digital commerce continues to expand, robust KYB measures are essential to maintaining security, fostering confidence, and enabling frictionless interactions between businesses and users.

How and when should emerging companies plan for an IPO? When markets are volatile and uncertainty is high, what other options do startups have for raising capital and liquidity?

In an increasingly digital world, platform integrity stands as a cornerstone of trust, safety, and sustainable engagement — a digital space where all users, regardless of background or technical literacy, feel secure, respected, and empowered. Understanding who is on your platform, what they are doing, and identifying any actions that fall outside of acceptable behavior are crucial components of maintaining a safe and trusted environment.. This dialogue underscores how thoughtful integration of integrity safeguards, ideally earlier in maturity stages of the platform, not only deters bad actors but also enhances user experience, compliance adherence, platform reputation, and sets the stage for long-term sustainable growth. This session is particularly relevant for professionals in technology governance, product development, trust & safety and risk management who seek to align operational practices with the ethical imperative of trust-by-design.